Sriharan Balan, Managing Director, Madura Group, emphasised the importance of adaptability at the fifth edition TravTalk Think Tank. “Some agents will grow, some may not survive,” he said. Balan highlighted that the current shift will reshape the industry, making agility and innovation critical for success.
Janice Alyosius is a travel and MICE journalist focusing on business travel, destination marketing, aviation and industry policy. She leads editorial content at MICEtalk and also writes for TravTalk, covering global trends, trade developments and key industry conversations. With regular reporting from tourism forums, conventions and on-ground industry events, her work blends news-led analysis with strong industry voices, offering clear context and relevance for travel trade professionals and decision-makers.