The EaseMyTrip Foundation, the corporate social responsibility arm of online travel platform EaseMyTrip, has partnered with the Archaeological Survey of India (ASI) to elevate visitor infrastructure at the Qutub Minar complex in New Delhi. Under the central government’s “Adopt a Heritage 2.0” program, this public-private collaboration marks a significant step toward developing experience-led cultural tourism at one of India’s most visited UNESCO World Heritage Sites.
As the designated Smarak Sarthi (Monument Mitra) for the complex, the foundation officially inaugurated the “Savee Cafeteria” on-site to provide hygienic and affordable dining choices for the monument’s three million annual visitors. Attended by senior government dignitaries, the launch is part of a broader strategy to extend visitor engagement times and generate local employment. Moving forward, the partnership plans to expand the heritage site’s ecosystem by introducing curated cultural experiences and guided heritage walks.
Shreya Bansal is a reporter at TravTalk India, covering the travel and tourism industry. She brings a keen eye for emerging trends, trade developments, and the stories shaping the travel landscape. Through in-depth reporting and on-ground insights, she connects industry stakeholders with news that matters. Beyond travel, Shreya has a growing interest in the premium lifestyle space, particularly the world of fine jewellery and is eager to explore the craftsmanship, culture, and commerce that define luxury living.