Indian Hotels Company (IHCL) has announced the opening of Ayodhyām, Ayodhya – IHCL SeleQtions, marking another addition to its growing portfolio in India’s spiritual tourism segment. The 162-key hotel is designed to reflect Ayodhya’s cultural and spiritual heritage while catering to contemporary travellers visiting the sacred city.
Located in one of India’s most significant pilgrimage destinations, the hotel comes at a time when spiritual tourism continues to witness strong growth across the country. The property has been developed to offer guests an experience rooted in the traditions and character of Ayodhya.
Commenting on the opening, Deepika Rao, Executive Vice President – New Businesses & Hotel Openings, IHCL, said, “Spiritual tourism in India continues to see strong momentum, with Ayodhya being among the country’s most revered destinations. Ayodhyām, Ayodhya – IHCL SeleQtions is positioned to meet this demand, offering a stay experience that reflects the city’s spiritual significance while catering to the evolving expectations of today’s traveller.”
Inspired by Ayodhya’s heritage
The hotel’s design draws inspiration from the city’s spiritual and cultural legacy, featuring expansive interiors and contemporary spaces intended to create a tranquil environment for guests.
Dining is centred around Divyam, the hotel’s signature restaurant, which offers a menu inspired by regional culinary traditions with an emphasis on local flavours and authenticity.
The property also features a fitness centre, outdoor swimming pool, and a range of venues for weddings, conferences, and social events.
Curated spiritual experiences
Ayodhyām offers a range of experiences designed to connect visitors with the city’s living traditions. These include curated morning aartis, storytelling sessions led by kathavachaks, sattvic dining experiences, and guided spiritual trails that include visits to the Sarayu river.
Shilpa Shorewala, Owner, said, “We are pleased to partner with IHCL and bring Ayodhyām, Ayodhya – IHCL SeleQtions to life with an experience that reflects the city’s deep spiritual character.”
Brij Rajpali, General Manager, Ayodhyām, Ayodhya – IHCL SeleQtions, added, “Ayodhyām has been designed to offer a stay that is calm and closely connected to its surroundings. We look forward to welcoming guests to this spiritual abode.”
The opening further strengthens IHCL’s presence in India’s religious and pilgrimage destinations, as demand continues to rise for hospitality experiences that combine cultural immersion with modern comforts.