SITA’s 2025 Air Transport IT Insights report highlights that despite record technology investments of USD 50.8 billion, the aviation industry faces a major challenge—poor data integration. When data does not flow seamlessly across systems and partners, the full potential of these investments cannot be realised.
Airlines and airports are significantly increasing IT spending, with airlines investing USD 36 billion and airports USD 14.8 billion in 2025. A large majority—83% of airlines and 89% of airports—consider data-driven decision-making a strategic priority, underlining the importance of digital transformation in building operational resilience.
Operational reliability has now become directly linked to financial performance. According to International Air Transport Association, flight delays alone cost the industry around USD 30 billion annually. However, fragmented data systems prevent timely intervention, making it difficult to manage disruptions efficiently.
Artificial Intelligence is emerging as a powerful tool, with 63% of airlines already using AI for operational control. However, its full potential is limited due to inconsistent data across systems. While AI can optimise decisions across multiple variables, its effectiveness depends heavily on integrated and real-time data availability.
Cybersecurity has also gained prominence as systems become more interconnected. Around 71% of airports now rank cybersecurity as their top IT priority, with increasing use of AI to detect threats early. Similarly, digital identity solutions and sustainability initiatives are progressing, but their success depends on coordinated data sharing among stakeholders.
Overall, the report concludes that data coordination is the key constraint across all areas—AI, cybersecurity, digital identity, and sustainability. Bridging this gap will not only unlock the true value of technology investments but also help the aviation industry build long-term resilience in an increasingly complex global environment.

