Improved air connectivity, particularly through IndiGo’s codeshare network, is driving a surge in outbound travel from India’s tier II and III cities. Sriharan Balan, Managing Director, Madura Group, said these markets now contribute 15–20% of the company’s business. He noted that Australia has emerged as the top family destination this summer, with packages priced at around ₹2.75 lakh per person, while Bali and Vietnam continue to attract strong demand.
Janice Alyosius is a travel and MICE journalist focusing on business travel, destination marketing, aviation and industry policy. She leads editorial content at MICEtalk and also writes for TravTalk, covering global trends, trade developments and key industry conversations. With regular reporting from tourism forums, conventions and on-ground industry events, her work blends news-led analysis with strong industry voices, offering clear context and relevance for travel trade professionals and decision-makers.